… the tough get going. First attributed to Joseph P. Kennedy, the father of US President, John F. Kennedy, this famous expression came to life in the movie, The Jewel of the Nile in the song of the same name by musician Billy Ocean.
A clarion call to meet challenges head-on and to work even harder when the situation becomes difficult, this inspirational quote has helped many of us to calm down and focus on what we need to do, even if it sometimes feels as if there is no light at the end of the tunnel.
Over the past few months, it has become evident that many residents and businesses across the Overberg are meeting the challenges of COVID-19 head-on by stepping up a gear and working flat-out.
While the lockdown has wreaked havoc on our local economy and our communities, dedicated volunteers and donors have been working behind the scenes, and with very little fanfare, to ensure that thousands of residents across all communities are being fed every day. Since Day 1 of the lockdown, these selfless and generous individuals have rightly understood that hunger is an even greater threat than Covid-19.
Businesses have quickly reinvented themselves, switching from selling one product to another. Some have adjusted their strategies or offer new services. Others have partnered to save on office or retail space. Restaurants, one of the worst-affected sectors, have innovated with new menu offerings. Schools have forged new paths with Digi-learning.
After a brief pause, the installation of fibre cables has been resumed, which will help to ease the pressure on a WiFi network that is completely overburdened as people work remotely from home and families hibernate.
And yes, even in the midst of the greatest economic and health crisis to face the world in nearly 100 years, new innovative businesses have opened their doors!
Each week, whether in print, online or on-air on Caledon FM, The Village NEWS tells the stories of these brave and resilient men and women. We will continue to tell their stories, not only because they are interesting and focus on ‘the good news’, but also because they speak volumes about the character and strength of our community.
What is abundantly clear is that in the Overberg, when the going gets tough, the tough get going.