Outstanding client experience and relationship management, as well as the team’s vocational approach to the business, culminated in a memorable 10th birthday celebration of Refine Anti Ageing & Laser Clinic in The Hemel & Aarde Village Garden on Tuesday 10 December. Dressed to the nines in cocktail attire and filling the garden with cheer and chatter, a large gathering turned out to celebrate owner, Lindi Prinsloo and brand Refine’s notable anniversary.
Tickets were snapped up, the invitation highlighting a firm foundation as key to this flourishing enterprise. On Refine’s 5th anniversary, Lindi reflected that Refine had started as a dream, with roots in a large aesthetic clinic group in Johannesburg and the subsequent move to open and run their Claremont branch, saw Lindi translocate to the fairest Cape and never look back. An idyllic day trip to Hermanus and the Wine Village, saw her husband comment that the Hemel & Aarde Village would be a perfect place for her to open up her salon one day.
This vision gained momentum and dreams of opening the clinic’s doors in this special locale became a reality. Ever humble, Lindi attributed her success to “hard work, long hours and determination”.
“We have established a large aesthetic clinic in a beautiful environment where our staff and clients feel rejuvenated and part of the Refine family.” The strong commonality between attendees was that it was Lindi herself, her nature and acumen that truly set this business apart.
The ever warm-hearted Helene Truter, well-known actress, script writer and owner of Amulet, was MC on the evening, overcoming floods of biblical proportions in Pretoria to make it white-knuckled to her flight to be there on the evening. Helene recounted with great wit her first meeting with Lindi at Refine, where she slunk into the salon feeling particularly wretched. Within the four walls of the consulting room, she found a gentleness and a caring spirit, combined with professional products, services and skills that saw her return again and again. Lindi’s ‘what is said in these four walls, stays in these four walls’ approach has earned her the trust and respect of countless clients.
Guest speaker at the anniversary event, former Miss South Africa Amy Kleinhans, spoke with great affection of her path with Lindi. An ‘early-days’ client outside Pretoria, Amy recalled how ‘taken’ she was with this enthusiastic young lady, who had big dreams and a refreshingly altruistic approach to life. Professional stardom intervened and Amy’s success took her far and wide, but serendipity surely played a benevolent hand when, after so many years, she was contacted by Lindi to ask if there was any way she could attend this auspicious 10th year celebration in Hermanus. As it happened, Amy’s mother was celebrating her 80th birthday and she was in Hermanus for a few days at exactly the same time . This was surely ‘meant to be’ and a warmer reunion could not have been had.
Live lounge music, delicious local sparkling and still wines, fruity cocktails and on-trend fizzies flowed, with a constant and varied array of outstanding canapés. Sundown revealed the ethereal glow of a full moon, fairy lights and oversized sparklers for the guests, and with it, a sense of magic and grace that befitted the occasion and the lady of the hour perfectly. The Refine team were elegantly and strikingly dressed in black, pink flowers in their hair, each speaking with genuine feeling of working for Lindi at Refine.
It was Lindi’s business partner and guest speaker, Dr Michelle Emett, who truly encapsulated the depth of affection and respect that permeated every aspect of the evening. Her heartfelt thanks went to Lindi for welcoming her into the clinic and the acknowledgement of sharing the highs and lows of the journey together, reflected the highest level of respect and gratitude. That Lindi’s mother could be there on the evening, too, was surely the most precious aspect of all.
Sincere thanks go to the following people, whose warm generosity of spirit made the evening the success it was: Amy Kleinhans, Helene Truter, Dr Michelle Emett, Marinda from Saffron Functions, Elzette from Blueberry Monday for Catering, Hamilton Russell and Creation Wines for sponsoring wines, Domaine Des Dieux for sponsoring sparkling wine, Refine’s product houses – Lamelle, Neostrata, Nimue, iS Clinical, Skinceuticals and Co – and last but certainly not least, Refine’s loyal staff.