Hyundai Motor revealed the first images of its all-new Tucson. New design highlights include the latest evolution of Hyundai’s signature headlamp architecture called ‘Parametric Hidden Lights’ and a dual cockpit layout that offers personalised space intuitively optimised for a high-tech user experience. The images hint at innovative features befitting Tucson’s signature boldness and pioneering spirit.

“The mission of ‘Sensuous Sportiness’ is to elevate the emotional qualities of automotive design. We want our customers to feel moved. With the all-new Tucson, we are introducing its ultimate evolution and a definitive statement about Hyundai’s unstoppable forward momentum,” said SangYup Lee, Senior Vice President and Head of Hyundai Global Design Center. “Tucson’s advanced, experimental design is true to its pioneering spirit and raises the game in the industry’s most competitive segment.”

The all-new Tucson’s advanced exterior styling expresses what Hyundai designers call ‘Parametric Dynamics’ which utilise lines, faces, angles and shapes to create kinetic jewel-like surface details through digital data to offer unprecedented, bold design aesthetics. Parametric Hidden Lights provide a strong first impression. These signature Daytime Running Lights (DRLs) are seamlessly integrated into the jewel-like grille, and only revealed when switched on by the driver.

Overall, the new Tucson’s body is bigger and wider than previous generation models, offering a long hood and short overhangs on a stretched wheelbase that give it a slinky coupé-like character. From the side, angular body panels offer yet another interpretation of this parametric design. Chiseled surfaces create a striking contrast between a sleek silhouette and masculine wedge, suggesting forward motion even when standing still. Taut athletic shapes seamlessly merge into angular wheel arches, where alloy wheels provide a powerful and dynamic stance. 

Getting into the all-new Tucson’s spacious interior, or INTERSPACE, is like entering a neatly organised room where everyday concerns disappear. Here, space, technology and information intersect harmoniously. The evolution of Tucson’s interior layout led to a lower instrument display and removal of the gauge cluster housing for a decluttered surface. Layered, sensuous forms reinforce the feeling of openness. The broad ridge of the dashboard blends seamlessly with the doors, wrapping around front occupants like a deep gorge. The vertically oriented, sensuous forms of the fully integrated centre fascia was inspired by waterfalls. Twin silver garnish lines streaming from the centre fascia to the rear doors harmonise neatly layered premium surface materials in complementary neutral tones.

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